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From our beginnings in the 1930’s as the Allied Master Chemists of Australia Limited (Amcal), we have grown to become the largest pharmacy retailer in Australia. But it’s not our size that we value most. It’s the fact that our company and products have become household names across the nation and that more people trust us with their health issues than anyone else. It’s a trust that we take seriously and aim to keep. Amcal. Your partner in health, your partner for life. Amcal’s Vision To become Australia's Premier Health Care Retailer. Amcal’s Mission Total health and well being start at Amcal. Great service, professional advice and all the information I need. Plus the products, brands and value for money that give me the choices I want. Amcal’s Values Delivering the Promise Seeking Continuous Improvement Rewarding Achievement Communication of a Common Culture